Principles of Business Administration Essay

Both employees and employers need to make sure that they are fully aware of their surroundings and to make sure that they are not under the influence of any drugs or alcohol while at work. Alongside personal conduct employees and employers need to make sure they take on personal action, they need to be able to action when needed and not wait for someone else to take control of a situation. As an employer one way they can make sure that the environment is secure and safe if by finding out the information i. . who is in charge of first aid where are the main health and safety concerns within the building and most importantly knowing who to contact when need to if there is a major issue. Santander is an example of a company who made sure that security is top of the game, the reason for this is this company deals with thousands of customers account details may it be for credit cards or store cards, each member of staff are put through training which explains all about data protection and what to do and not to do. The ways in which staffs are told to deal with the accounts are as follows:- When contacting customer may it be from an outbound call or an inbound call all staff need to make sure that they advice the customers that calls may be recorded for future reference, then they must ask the customers security questions to make sure that they are speaking to the correct person (this can be hard as sometimes it is difficult to fully know if the person you are talking to is the correct person). Once this has been confirmed the employee can go on and explain to customer that they are in arrears and take payment to and note customers account, there are occasions when the payment system will not respond and the employees would have to write down the customers details on these occasions the customers would be aware and if they were happy information would be taken and imputed later on the information would then be placed in a specific bin which is collected one every week where all personal or private information is destroyed. Other things employees are told is when leaving the computer they need to make sure that they lock their screen this way no one is able to get a copy of any of the customers details, if the employee has any paper work laying around they also need to make sure that this is locked away if the information has any customers details on. Due to the amount if accounts that fall into arrears there are staff who mainly deal with the store cards and credit cards, these staff are aware not to talk about account holders details, when calling the customer they need to amek sure they complete security questions

Managing Outbreaks of an Infection Essay

NICE and Department of Health Guidelines NICEandDepartment of Health guidelines set the standards for high quality healthcare. It encourages a healthy lifestyle for people. The NICE and Department of Health guidelines are also used by the NHS, Local Authorities, employers, voluntary groups and anyone else involved in delivering care and promoting wellbeing. The recommendations that are given provide guidance on infection control and taking precautions. These should be applied by all healthcare personnel, and other carers, to the care of patients in all healthcare settings. For example, hands must be washed immediately before each and every episode of direct patient contact or care, and after any activity or contact that could potentially result in hands becoming contaminated. Another example is, when handling and disposing sharp objects. Sharps must not be passed directly from hand to hand and handling should be kept to a minimum. Also needles must not be recapped, bent, broken or opened before use or disposal. This is to ensure that infections do not spread and no one gets hurt with the needles. When it comes to precautions then these guidelines say that precautions should be taken with care. Health care professionals should ensure that these precautions benefit the patients who have TB and also prevent anyone else from getting these ill. For example, isolation nursing. The guideline says that this should be done to prevent anyone else from catching the infection and to stop the infection from spreading. What is Tuberculosis (TB)? Tuberculosis (TB) is a bacterial infection that is spread through inhaling tiny droplets from the coughs or sneezes of an infected person.It is a serious condition but can be cured with proper treatment. TB mainly affects the lungs but it can also affect any part of the body, including the bones and nervous system. In some cases the bacteria infect the body but do not cause any symptoms which are known as latent TB. It is called active TB if the bacteria causes symptoms.  A TB infection of the lungs is known as pulmonary TB but TB can occur outside the lungs, which is known as Extrapulmonary TB. What are my Concerns? My concerns are that the TB infection can spread from four patients to more. TB is caused by a type of bacterium called mycobacterium tuberculosis. TB is spread when a person with the TB infection in their lungs coughs or sneezes. Someone else needs to inhale and take in the droplets containing the TB bacteria. To catch it from someone else you would usually have to spend a long period of time in close contact with the infected person for you to catch the infection. For example, TB is more likely to spread between family members who live in the same house. This is because family members are living and are around the infection person mostly. This means they are at more risk of catching the infection. It would be very unlikely for someone to become infected by sitting next to an infected person on a bus. It is my concern that some of my other patients will be able to catch the infection from the four patients who already have TB. This is a concern because we do not want all the patients within our ward being infected with TB. TB is a serious infection. Why I need to prevent an outbreak? I need to prevent this outbreak because TB is an infection which could harm the person who has it. If untreated the patients can become worse. Also we need to prevent it from spreading. This is done to ensure that other people do not catch the infection. Also when one person has the infection then it will keep spreading and everyone in the hospital will be sick. This will be done by isolation. This is when we isolate the patient away from the other patients. This ensures that this infection is not able to spread to anyone else. This means the infection will keep spreading. The bacteria enters our body and once it has entered our body it starts to multiply and because it is a bacterial infection it does not need to attach to another cell to multiply. It is able to multiply on its own. After multiplying it starts to cause mycobacterium infection. Our immune system cannot stop the TB bacteria from growing and spreading after the infection has started to spread into our body. Medication and treatment is then needed for the body to then recover. Preventing an outbreak is important because it can spread and start  to infect other people. If a person is around someone that has been infected then they need to make sure that you stay away from them. This is because the individual is able to catch the infection from affected items and affected people. The NICE guidelines:â€Å"It has long been recognised that people who are sputum microscopy positive from spontaneously expectorated sputum are those cases with the highest infectivity, and pose a risk to household and other close contacts such as workplace contacts. For these reasons, traditionally, patients with pulmonary disease in whom tuberculosis is suspected are isolated in a single room.† Isolation nursing is one way in which an outbreak of infection can be prevented. The Department of Health guidelines:â€Å"This section discusses the evidence and associated recommendations for the use of person al protective equipment by healthcare workers in general care settings, including aprons, gowns, gloves, eye protection and face masks. Where appropriate, in addition to the grade of the evidence underpinning the recommendations, there is an indication of a Health and Safety requirement. The decision to use or wear personal protective equipment must be based upon an assessment of the level of risk associated with a specific patient care activity or intervention and take account of current health and safety legislation.† Using personal and professional equipment is another way in which an outbreak can be prevented. The doctors, nurses and other professionals working in a hospital should make sure that they do everything that prevents the infection from spreading to the workers, all the patients and visitors. Preventing an outbreak is important because we do not want other people getting ill. TB is a serious bacterial infection. Preventing other people from getting it is important. What are the risks and damage of an outbreak on staff, patients, visitors and their families? The risks of this are that staff, patients, visitors and their families are able to catch the TB illness. This is a risk because we will have more patients in the hospital with TB. Once a person is infected with TB bacteria, the chance of developing TB disease is higher if the person; has HIV infection, has been recently infected with TB bacteria (in the last 2 years), has other health problems, like diabetes, that make it hard for the body to fight bacteria, abuses alcohol or uses illegal drugs; or was not treated correctly for TB infection in the past. The damage of  this is that it then damages the individual’s body. This is because they go into getting further illnesses in the future. The department of Health Guidelines: â€Å"The incidence of TB is influenced by risk factors such as exposure to, and susceptibility to, TB and levels of deprivation (poverty, housing, nutrition a nd access to healthcare), and differs in different parts of England and Wales. Where scientific evidence supports it, this guideline makes recommendations on service organisation, as well as for individual teams of healthcare professionals. The guideline aims to focus NHS resources where they will combat the spread of TB, and some sections deal with high- and low-incidence areas separately. The NICE guidelines: â€Å"Anyone exposed to TB bacteria can become infected but people at particular risk are those that are less able to fight infection. Those at risk include: Household and frequent contacts of infectious cases, those who have lived in, travel to or receive visitors from places where TB is still very common, those who live in ethnic minority communities originating from places where TB is very common, those with immune systems weakened by HIV infection, the very young and the elderly, as their immune systems are less robust, those with chronic poor health and nutrition because of lifestyle problems such as homelessness, drug abuse or alcoholism, those living in poor or crowded housing conditions, including those living in hostels. Other conditions that suppress immunity such as renal failure and chemotherapy and diabetes increase the likelihood of reactivation of TB.† What precautions do we need to take? Personal and Professional Equipment is a regulation which protects the person at work from any risk/harm to their health and safety. We need to make sure that we use the right equipment. This will ensure that we are safe. It will also ensure that everything is done well while at work. Wearing/using personal and professional equipment prevents contact with a infectious agent of a bodily fluid that may contact an infectious agent by creating a barrier between the potential infection and then the worker. For example, if we wear a duck mask then it blocks our nose and mouth. These are two portals in which infections can come into a person. That I why blocking these two portals of entry is important so the infection is not able to get into people. If a nurse or doctor does go into the room to then they need to make sure they use personal and professional equipment. This will ensure that they are protected from the infection. The NICE guidelines: â€Å"Healthcare workers caring for people with TB should not use masks, gowns or barrier nursing techniques unless: MDR TB (multidrug-resistant Tuberculosis) is suspected or aerosol-generating procedures are being performed. When such equipment is used, the reason should be explained to the person with TB. The equipment should meet the standards of the Health and Safety Executive which is mentioned in section 9.3.†The Department of Health Guidelines: â€Å"This section discusses the evidence and associated recommendations for the use of personal protective equipment by healthcare workers in general care settings, including aprons, gowns, gloves, eye protection and face masks. Where appropriate, in addition to the grade of the evidence underpinning the recommendations, there is an indication of a Health and Safety requirement. The decision to use or wear personal protective equipment must be based upon an assessment of the level of risk associated with a specific patient care activity or intervention and take account of current health and safety legislation.† Isolation is one more thing which health and social care professionals need to take care of. By isolated patients who have TB is another precaution which needs to be taken. TB is able to spread to other people who do not have TB. That’s why it is important to make sure that we keep the patients who have TB away and isolate them. This needs to be done to ensure that the patient is isolated to prevent illness from spreading. We need to isolate the micro-organism and make sure that the person stays isolated until the TB infection is not treated. The NICE guidelines:â€Å"This isolation has been recommended until three separate sputum tests have been analysed on the patient. If these tests are negative, the patient is usually considered to cause a significantly lower infection risk. They may then be moved from the single room to a shared ward, provided there are no HIV-positive or other patients with major issues on the same ward. If patients are tested positive for tuberculosis, and need to be admitted to hospital, isolation is required until treatment makes the person non-infectious.†The Department of Health Guidelines:â€Å"It is recommended that patients with suspected or confirmed pulmonary TB who are admitted to hospital should remain isolated in a negative pressure room with airborne precautions applied, until discharge criteria are met. In principle these criteria include: a reduction in or  absence of cough, reduced smear burden or smear negativity, assured treatment and an appropriate discharge plan.† Also some other precautions that need to be taking are making sure that everything is clean and looked after. Cleanliness is very important because it prevents infections from spreading. Another precaution which needs to be taken it to make sure that all of the things which the patient with TB has used are disposed and cleaned properly. Also the patients clothes and linen should be washed separately from the other patients linen and clothing. This will ensure that infections do not spread. Taking all of these precautions is important because it ensures that patients, staff and visitors are safe and do not get any infections. The NICE guidelines: â€Å"Linen, Waste and Cleaning for bed linen, books, crockery or washing up facilities should be washed separately. Disposal of infected material should be as clinical waste per hospital policy. Rooms should be cleaned as normal/regularly and a normal full clean after discharge. Extra cleaning is unnecessary.† The department of Health Guidelines: â€Å"There are three levels of TB infection control: Administrative (managerial) control measures/ work place policy, environmental control measures, and personal protective equipment (respiratory protection). Administrative control measures are the most important since environmental control measures and personal protective equipment (respiratory protection) will not work in the absence of solid administrative control measures. Each level operates at a different point in the transmission process: administrative control measures reduce HCW and patient exposure; environmental control measures reduce the concentration of infectious droplet nuclei, personal protective devices (respiratory protection) protect HCWs in areas where the concentration of droplet nuclei cannot be adequately reduced by Administrative and environmental control measures.† How would we educate staff, visitors and patients? Education is vital for people. If we educate staff, visitors and patients about TB then they would be more aware of what TB is, how it affects the body and how to prevent yourself from getting TB. We could do this through putting up posters around the ward and hospital. We could also make leaflets and hand them out to patients and visitors around the hospital. Also doctors and  nurses could speak to family members and friends and tell them about TB. Doing all of this will make people more aware of TB and the risks of it.The Department of Health Guidelines: â€Å"It is recommended that service providers aim to improve awareness of TB among the public, the professions and local authority agencies. Experience suggests that targeted campaigns tailored to the local population work better than national campaigns. Examples include: keeping local GPs informed about local TB services and reminding them of the importance of screening new entrants on arrival and on an ongoing basis. Keeping GPs aware of prompt referral systems. Resourcing TB services adequately so that they are not only involved in teaching clinical colleagues, but also in raising awareness of TB, particularly among high-risk groups; and informing clinicians of peer group networks and encouraging them to seek advice on treatment where appropriate. The NICE guidelines:â€Å"During the development of the guideline, patient and carer representatives on the GDG highlighted these suggestions: a single national source of high-quality TB information in relevant languages, and formats for vision- or hearing-impaired people. TB services to assess local language and other communication needs, and accordingly make information from the national source available locally. Clear discussion between healthcare professionals, people with (or at risk from) TB and their carers about tests, treatment, contact tracing and infection control measures, to enable understanding. People with both HIV and TB to be provided with information about the different specialties who may provide care during and after their treatment for TB. Contact tracing explained and handled sensitively to avoid misunderstanding and stigma. Information set out so as not to medicalise the patient. TB services providing each patient completing anti-tuberculosis treatment with clear ‘inform and advise’ information.† D1: ASSESS HOW THE SUGGESTED MEASURES TO MANAGE AN OUTBREAK OF INFECTION MEET LEGAL REQUIREMENTS AND GUIDELINES OF THE PREVENTION AND CONTROL OF INFECTION IN A HEALTH AND SOCIAL CARE SETTING One of the measures that we will use to prevent the outbreak of TB is by using personal and professional equipment. By usingpersonalandprofessionalequipmentit ensures that we are safe. It makes sure that we are trying our best to prevent ourselves from getting any infections. Doing this is important because we need to make sure that the bacterial infection does not get into us.Personal and Professional Equipment  protects a person in hospital from any risk/harm to their health and safety. We need to make sure that we use the right equipment to ensure that we are safe. Wearing/using personal and professional equipment prevents contact with an infectious agent of a bodily fluid that may contact an infectious agent by creating a barrier between the potential infection and then the worker. The NICE guidelines say about Personal and Professional Equipment: â€Å"Healthcare workers caring for people with TB should not use masks, gowns or barrier nursing techniques unless: MDR TB (multidrug-resistant Tuberculosis) is suspected or aerosol-generating procedures are being performed. When such equipment is used, the reason should be explained to the person with TB.†The Department of Health Guidelines say about Personal and Professional Equipment: â€Å"This section discusses the evidence and associated recommendations for the use of personal protective equipment by healthcare workers in general care settings, including aprons, gowns, gloves, eye protection and face masks . The decision to use or wear personal protective equipment must be based upon an assessment of the level of risk associated with a specific patient care activity or intervention and take account of current health and safety legislation.† The strengths of this measure are that by using personal and professional equipment it protects the person at work or visitors from any risk/harm to their health and safety. We need to make sure we use the right equipment. PPE prevents contact with a infectious agent or a bodily fluid that may contact an infectious agent by creating a barrier between the potential infection and the worker. This is important because it prevent the infection from getting into other people. We need to make sure that we prevent the infection from getting to anyone else. It ensures people are safe. Also teaching this to people who do not know e.g. visitors and family members of the patient is also important. This gives them an understanding of how serious the illness is and what should be done to prevent it. It makes them more aware and next time if someone else they know catches TB then they will know what personal and professional equipment to use and the important of them. A weakness of this is that sometimes people might forget to use them. They might go into the patient’s isolated room and not realise that they have forgot to put on equipment. This is a weakness because if people forget to put on protective equipment then they are more likely of catching the TB infection. Also when visitors come into  the hospital then they might not know that they have to use personal and protective equipment, especially children. The nurses or doctors need to make sure that they are there at the ward and are telling visitors about the importance of personal protective equipment. This is another weakness. This is because nurses and doctors might be busy with many other patients within the hospital. They might not always be there to tell the visitors. Meanwhile the visitors might go into the isolation room without realising. Isolation is one more thing which health and social care professionals need to take care of. By isolated patients who have TB is anothe r precaution which needs to be taken. TB is able to spread to other people who do not have TB. That’s why it is important to make sure that we keep the patients who have TB away and isolate them. This needs to be done to ensure that the patient is isolated to prevent illness from spreading. We need to isolate the micro-organism and make sure that the person stays isolated until the TB infection is not treated. The NICE guidelines say about Isolation:â€Å"This isolation has been recommended until three separate sputum tests have been analysed on the patient. If these tests are negative, the patient is usually considered to cause a significantly lower infection risk. They may then be moved from the single room to a shared ward, provided there are no patients with major issues on the same ward. If patients are tested positive for tuberculosis, and need to be admitted to hospital, isolation is required until treatment makes the person non-infectious.†The Department of Health Guidelines say:â€Å"It is recommended that patients with suspected or confirmed TB who are admitted to hospital should remain isolated in a negative pressure room with airborne precautions applied, until discharge criteria are met. In principle these criteria include: a reduction in or absence of cough, reduced smear burden or smear negativity, assured treatment and an appropriate discharge plan.† Strengths of isolation are that it protects the patient from getting any other infection from other people. Isolation nursing also protects staff, visitors and families/friends that have come into the hospital. This is very important because the patients are protected from getting any other illnesses which will make their TB. Also another benefit of isolation is that it gives time for the patient to recover. The patient is alone and isolated which lets them rest and recovery time. This is important for the patient. On the other hand if they were on a shared  ward with other patients then they might not get time to rest and also with visitors as well. Weaknesses of isolation are that the patients might feel socially and emotionally isolated. This is not good for them. They might not like the fact that they are isolated and could feel restricted. This could then lead to them refusing to go into isolation. It is important that they go into isolation because if they don’t then it leads to their infection getting worse as their body is vulnerable and could catch other illnesses. Also they could infect other people with their illnesses which then make them ill. It might make the people isolated moody and depressed. This is not good for them. The aim of isolation nursing is to isolate the micro-organism and not the patient even though the patient is still being isolated. Also some other precautions that need to be taking are making sure that everything is clean and looked after. Cleanliness is very important because it prevents infections from spreading. Another precaution which needs to be taken it to make sure that all of the things which the patient with TB has used are disposed and cleaned properly. Also the patients clothes and linen should be washed separately from the other patients linen and clothing. This will ensure that infections do not spread. Taking all of these precautions is important because it ensures that patients, staff and visitors are safe and do not get any infections. The NICE guidelines say: â€Å"Linen, Waste and Cleaning for bed linen, books, crockery or washing up facilities should be washed separately. Disposal of infected material should be as clinical waste per hospital policy. Rooms should be cleaned as normal/regularly and a normal full clean after discharge. Extra cleaning is unnecessary.† The department of Health Guidelines say: â€Å"There are three levels of TB infection control: Administrative (managerial) control measures/ work place policy, environmental control measures, and personal protective equipment (respiratory protection). Administrative control measures are the most important since environmental control measures and personal protective equipment (respiratory protection) will not work in the absence of solid administrative control measures. Each level operates at a different point in the transmission process: administrative control measures reduce HCW and patient exposure; environmental control measures reduce the concentration of infectious droplet nuclei, personal protective devices (respiratory  protection) protect HCWs in areas where the concentration of droplet nuclei cannot be adequately reduced by Administrative and environmental control measures.†

Indian and English cultures Essay

A passage to India is mostly concerned with the relationships between Indian and English cultures, and the interaction and conflicts are the most important moments in the book. This is clearly explained when at the beginning of the book when Dr. Aziz rides on his bicycle to Hamidullah’s house and debates whether it is possible to be friends with an Englishman. Major Callendar, the Civil Surgeon at Chandrapore, and Aziz’s superior calls him away as he is visiting Hamidullah and then disappears before he gets their not even leaving a explanatory note. Establishing that the English are snobby and care nothing about Indians. For Major Callendar Called Aziz right in the middle of dinner and was not even there when he arrived, insinuating that the meeting between the two must have not been that important and could have waited. Adding insult in injury the women at Callendar’s house take his Tonga (a horse-drawn carriage) without even asking. you can assume from the events at the beginning that the English think of Indians as a lesser race and that they should be subservient to them. One of the major moments in the book is when Dr. Aziz meets for the first time Mrs. Moore which is the mother to the Indian Magistrate – Ronny Heaslop. Dr. Aziz thinking that most English, especially Englishwomen are snobby and insensitive to Indians, asks Mrs. Moore to take off her shoes with not even looking at her feet; thinking probably to himself (no Englishwomen would have the common decency or respect for the Indian culture to take off her shoes in the Mosque). After the initial chastising Aziz and Mrs. Moore begin to form a friendship. Aziz finding out that she is both kind and sympathetic After there time at the Mosque Aziz escorts Mrs. Moore to the near all-white Chandrapore Club which is where Mrs. Moore had initially wondered off from. At the Club there is a showing of Cousin Kate, which is the most thoroughly English play in existence, conveying the desire of the English to recreate England in India rather than adapt to their foreign environment. Mrs. Moore ignores the play totally and continues on to the billiard room where she meets up with Adela Quested her traveling companion and most likely will marry Ronny. For the most part Indians view the English with anger and cynicism but it is with the newcomers (Mrs. Moore and Adela Quested) that Aziz sees that they have a desire to see the real India, and are willing to look far beyond the narrow minded view of the other English people. After Adela sees how unconcerned Ronny is with the plight of the Indians she decides not to marry him. As they go for a car ride with Nawab Bahadur, which is the leading loyalist in Chandrapore, an slight accident occurs when they hit a animal and crash. They both get out and look for the injured animal but to no avail, showing Adela his kindness, Adela tells Ronny to forget what she had said and that she will marry him. In town, the Nawab Bahadur tells a group of Indians about his distress; he fears evil spirits, for when he fist bought the car, he ran over and killed a man. Dr. Aziz tells the Nawab Bahadur’s grandson that the younger generation must reject such superstitions. This is showing that what all the English have brought to India is not bad for an elite have been educated and understand how the world works better than they have ever before.

Contemporary Issues Paper Research Example | Topics and Well Written Essays - 1750 words

Contemporary Issues - Research Paper Example However, public opinion continues to largely support the retention of the Death Penalty in America. The Death Penalty, or Capital Punishment, continues to remain one of the most controversial subjects in the criminal justice system throughout the world. Proponents and opponents of the Death Penalty tend to be passionately vehement in supporting the validity of their respective positions, and the debate continues to rouse strong views in contemporary society. State legalized executions have been institutionalized as a part of the legal system in several nations. Despite repeated calls by the United Nations Human Rights Commission for the global abolition of the Death Penalty, about seventy-eight countries retain Capital Punishment as a penalty in their criminal justice systems. As of 2008, China is the leading imposer of the Death Penalty in the world (1,718), followed by Saudi Arabia (102), Iran (346), the United States (37), Pakistan (36) and Iraq (34). These countries account for 95% of Capital Punishment in the world (DPIC, 2010). The history of the Death Penalty can be traced to the earliest genesis of a legal system in human history. It dates back to the Babylonic Code of Hammurabi in the eighteenth century B.C. and was incorporated in the Seventh Century B.C.s Draconian Code of Athens, the Fourteenth Century B.C.s Hittite Code and in the Fifth Century B.C.s Roman Law of the Twelve Tablets. The frequency of Capital Punishment, and the crimes which were considered to merit the Death Penalty, varied over the following centuries, and the practice was introduced in America by the European settlers, largely influenced by Britain. The first recorded execution in colonial times was that of Captain George Kendall, in the Jamestown colony of Virginia in 1608, on charges of espionage. Cesare Beccarias 1767 essay, On

Assigment Essay Example | Topics and Well Written Essays - 250 words - 2

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Report for the head office of Electrocom Ltd(Case Study) Essay

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Marketing - Article Example esearch works carried out on the test subjects exposed them to unscented environment (control) versus a scented environment to conclude on the effect of scent on the purchasing behaviour of the consumer. After extensive research, the conclusion drawn was that a scented environment exclusively influences the purchasing behaviour of consumers positively. The differentiation of a product from its competitors is possible through branding which gives the product a personality. Individuals are therefore able to identify the product on personality basis. Research carried out wanted to prove the influence of a brand image on the willingness of the consumer to purchase the product. The difference in brand personalities does not make the consumer perceive a product superior or inferior but the image of the brand is that which affects the consumer behaviour of the product. The test subjects of the research belonging to the same group showed similar attributes in their characters. The researchers urged the managers and marketers of products to rely on their findings so that the consumer behaviours’ are influenced positively during advertisements. In doing so, the producers will have captured the desired target group (consumers) effortlessly. The overexposure of an advertisement not only causes an organization financial stress but also causes a wear out effect on the viewers. The wear in effect on the other hand happens when the viewer cannot consciously recall an advertisement. Overexposure of an advertisement reduces its effectiveness therefore causing a wear out effect subsequently happens. The variation of an advertisement is of importance to the producer or retailer of a product because it emphasizes on the various ways in which the consumer recalls the product. Test subjects exposed to various products for the experiment on brand recognition, brand liking and advert recognition resulted to the following; higher brand recognition when the frequency of advertisement

Failed Intelligence Adaptation Essay Example for Free

Failed Intelligence Adaptation Essay Intelligence analysts must seek to understand the adversary’s thought process, and should develop and continuously refine their ability to think like the adversary. Recent history like that what happened in the 9/11 attack in the United States soil proved that the analysts tasked to undertake the information analysis on Al-Qaeda had been surprised and committed intelligence failure.   Comparisons of the attack on the trade towers with the surprise attack on Pearl Harbor have often suggested that the adversaries on these occasions might have been pushed to make desperate moves. But the signs leading up to 9/11 were ignored for at least three of the same reasons that the Japanese were able to catch the U.S. Pacific fleet at anchor on the morning of 7 December, 1941—good intelligence indicators lost in the noise of disinformation; a belief that the enemy lacked the technical capacity to undertake the action; finally, mirror imaging, the assumption on the part of the intelligence consumer that the action undertaken was unlikely because it was illogical. (Porch D. and Wirtz, J.J.) Noise becomes a problem especially when intelligence services have overlapping mandates, are competitive and therefore fail to cooperate to share and analyze information, or believe that the other service has a special responsibility for the collection of a particular type of intelligence. A second factor in intelligence surprise occurs when the technological capabilities of the enemy are underestimated. The final cause of intelligence surprise is mirror-imaging—the belief that the perpetrators will not carry out a particular act because the defender, in their place, would not do it. (Porch D. and Wirtz, J.J.) The above factors reflect that the Principle of Joint Intelligence stating that â€Å"Unity of intelligence effort must be ensured†, was not fully realized.  Ã‚   For a particular area of interest, there should be unity of intelligence effort to ensure complete, accurate, and current intelligence to develop the best possible understanding of the adversary and the situation, and to reduce unnecessary redundancy and duplication (fas.org). Reference Porch, D. and Wirtz J.J. â€Å"Strategic Insight: Surprise and Intelligence Failure†. Sept. 6, 2002. Retrieved June 30, 2009.http://www.ccc.nps.navy.mil/rsepResources/si/sept02/homeland.asp â€Å"Joint Intelligence Principles†. Retrieved June 30, 2009. http://www.fas.org/irp/doddir/dod/jp2-0/j2-0ch4.htm

Cult Practices in Cyprus During the Late Bronze Age

Cult Practices in Cyprus During the Late Bronze Age Assess the evidence for cult practices on Cyprus during the LBA (Late Bronze Age). There is a variety of evidence for cult practices on Cyprus during the LBA although it is often difficult to interpret and scholarly opinion of the significance or meaning of any particular piece of evidence may vary widely. In absolute terms, the LBA on Cyprus approximately covers the period from 1650-1050BC, some six hundred years, and in relative terms is divided by Steel into the phases LC (Late Cypriot) I-IIIA (Tatton-Brown 1997, 91; Steel 2004, 13). The later phase down to c1050BC, traditionally termed LCIIIB, may be considered a transitional Bronze/Early Iron Age. Such a considerable amount of time offers considerable scope for change in religious thought and practice, which may be more or less visible in the archaeological record, and although some material change through time may be observable, any interpretation still poses the danger of imposing a possibly non-existent uniformity on the material. A lack of any written references such as inscriptions, dedications or other t exts to deities in LBA Cyprus further complicates matters (Tatton-Brown 1997, 62). Nevertheless, the archaeological evidence usually discussed in terms of religious or cultic beliefs and practices in LBA Cyprus seems to fall into several interlinked categories: clay figurines, architectural remains (eg of sanctuaries) and artefacts, such as statuettes, imported pottery or bucrania, found in association with those architectural remains. The identification of any particular deities has been fraught with difficulty, but several bronze statuettes, the most well-known being known as the Ingot God and the Bomford figurine, are often thought to represent Cypriot or sometimes foreign gods and to show a link between cult and metalworking. This essay shall therefore examine these in turn, focussing on LCII and LCIIIA in particular. There are various types of figurine from LBA Cyprus and as with figurines from elsewhere, their interpretation and significance is disputed. Considering the earlier stump and plank type human figures, Tatton-Brown (1997, 62) suggests that whether they were fertility charms or goddesses ‘in practical terms their function would have been the same’. It is perhaps appropriate to bear this in mind with the LBA figurines. Karageorghis (2001, 323) has noted two types of female symbolism in the religious iconography of LBA Cyprus: one type of nude female figurine holding or supporting her breasts first appears on Cyprus in the Chalcolithic and continues down to the sixth century BC (see Tatton-Brown 1997, 49, fig. 49); another type, the kourotrophos (or boy-feeder; see Tatton-Brown 1997, 62 fig. 67 for an early plank-shaped kourotrophos) appeared firstly in the LBA and was also present in the Aegean as well as Cyprus. The former are sometimes known as ‘Astarte’ type figures, after the Syrian goddess. This emphasis on female characteristics such as breasts and genitals, as well as the feeding infant or infant in arms, is certainly suggestive of an interest in fertility and the feminine aspect, often thought to be represented by a ‘Great Goddess’ of Cyprus. Although there is no textual evidence regarding female deities from LBA Cyprus, much later fourth century BC dedications at Paphos refer to ‘Wanassa’ – the ‘Lady’, which seems to be an old title known in the LBA Linear B record of mainland Greece (Tatton-Brown 1997, 63). Greeks knew this goddess as Aphrodite or the Cyprian in the eighth century BC while Cypriots knew her as the Paphian, from the religious centre at Paphos. Whatever the female figurines represent – and they may not even represent goddesses, it has nevertheless been concluded that anthropomorphic clay figurines ‘are not a typical element of LC cult equipment in LCII or LCIII’ but become popular towards the end of the LBA (Steel 2004, 205, 211). Indeed, it seems that especially at Enkomi in LCIIIB, in the Sanctuary of the Ingot God, smaller and larger figurines (wheel-made with upraised arms) became especially popular, perhaps representing worshippers and deities. The larger figurines seem to be related to Cretan examples (Karageorghis 2001, 325). Most of the 120 figurines were deliberately broken, which may be indicative of changes in cult practice at this time (Webb 1999, 107). Anthropomorphic figurines are not the only type of figurine that may be related to cult practices on LBA Cyprus. Another key type may be the bull figurine. Steel (2004, 178) suggests that ‘most LC cult sanctuaries are equipped with at least a single terracotta bull figure.’ Hadjisavvas (1989) describes the tentative identification of two sanctuaries and a household cult area at Alassa-Pano Mandilaris from LCIIC-IIIA, where in total more than ten bull figurines were found on floors (see Hadjisavvas 1989, 38 fig. 3.6). Evidence of metalworking and a miniature ox-hide ingot were also found associated. Since bull figurines tend to be found on the floors of sanctuaries rather than deposited in pits (bothroi) or wells, Webb suggests they served as cult equipment rather than offerings (Webb 1999, 219). Bucrania had appeared on clay sanctuary models from the Early Bronze Age testifying to the longstanding significance of the bull in the Cypriot mindscape (Preziosi and Hitchcock 1999, 202) and the LBA figures emphasise the continuing importance of the bull in LCIIIA cult practices, reflected in the finds of cattle bones and skulls at sites such as the Sanctuary of the Horned God at Enkomi (Steel 2004, 205). It may be significant that at several sites, including the Sanctuary of the Double Goddess at Enkomi, no bull figurines were found. The focus of communal ceremonial activity seems to have changed in LCIIA from the extramural cemeteries that seemed to dominate the ceremonial of LCI to sites specific to religious activity – sanctuaries, that now appear in the archaeological record (Steel 2004, 175). There are notable examples of specialised cult centres from LCIIA at Myrtou-Pighades, Athienou and perhaps Ayios Iakovos-Dhima and in LCIIC-IIIA at the urban centres of Kition, Enkomi and Palaepaphos (Steel 2004, 176). As seen above, the religious nature of a place may often be suggested by the finds associated with it, such as bull figurines or miniature ingots, supposing that they are a specialised assemblage distinct from domestic assemblages. Particular architectural features or installations, such as horns of consecration (a feature from the Aegean, particularly Crete), altars and a cult room, may also be used to identify LC sanctuaries. The remains of sacrifice, stores cult objects and images and specialise d prestige and religious objects, such as figurines, bucrania and imported pottery should also be indicative of a sanctuary (Knapp 1996, 75-6 cited in Steel 2004, 175). However, the identification of cult buildings is not always straightforward since as Webb (1999, 11) points out ‘there appear to be few artefacts or architectural or locational indicators exclusively diagnostic of cult activity. Virtually all object types, with the probable exception of horns of consecration, are found in domestic and funerary as well as apparently ritual contexts’ and there is a danger of circular argumentation. Bearing in mind the problems of identification, Webb (1999, 157-6; 166-88) has nevertheless suggested a number of characteristics of LC cult buildings. Such buildings are mostly rectangular and freestanding and incorporate an enclosed courtyard or temenos. They tend to be laid out on an east-west axis and often comprise two or three units of rooms – the hall, sometimes supported by rows of pillars, the cella or adyton and a vestibule. A range of internal installations may be present, including: benches, for storage and display; hearths, often with burnt animal bone suggestive of sacrifice; stone podia for food and drink offerings or the display of votives or cult equipment; stone platforms or altars with horns of consecration, as at Myrtou-Pighades; terracotta larnakes or bathtubs and pits or bothroi, for the disposal of debris from sacrifices. Also characteristic of LCII cult places are faunal remains of sheep, goat, cattle and deer, perhaps in the form of ash and burnt bone, the remains of sacrifice and feasting. The main function of cult buildings may have been to house the deity and any ritual or public assembly may have made use of the courtyard or temenos area (Webb 1999, 162). There may have been restricted access to particular areas reflecting the specialised role of religious functionaries, as in other ancient Near Eastern societies. Keswani (1993, 74) has commented that what is striking about LC religious sites is their diversity in architectural form, which might argue for the existence of independent local polities. However the relationship between religion and its expression in material terms, let alone the relationship between religion and politics, is unclear and, to use an analogy, the similarity of Gothic cathedrals or Christian churches across various countries does not reflect political unity. Furthermore, whether the modern scholar’s distinction between cult building and non-cult building reflects any particular distinction bet ween sacred and secular that may or may not have existed in LBA Cyprus is moot. Turning now to the artefacts that are often found in the sanctuaries, Steel (2004, 177) notes that in contrast to the variety in architecture, the cult equipment of LCII sanctuaries is fairly uniform. Although she comments that this may suggest ‘a certain degree of uniformity of cult practices and religious beliefs’ it should be borne in mind that material similarities and even similarities of ritual action do not necessarily betoken similarities in religious belief – the number of religions ancient and modern that utilise, for example, ritualised drinking (eg Christianity), while having very different sets of beliefs, should warn us of this. That said, the cult equipment is largely made up of ceramics that suggest certain features of cult practice. Liquid containers are common finds, especially Base Ring carinated cups which may have been used for wine consumption during feasting, for pouring libations or both (Steel 2004, 177). The pottery in these contexts is u sually fine Cypriot ware with some Mycenaean imports, mainly in the form of kraters, probably for mixing wine. Some Mycenaean rhyta, often conical vessels used for pouring libations, have been found, for example at Myrtou-Pighades and Kition (see Preziosi and Hitchcock 1999, 201 fig. 134) and a locally made imitation in ivory was found at Athienou, although they may not have been fully incorporated into Cypriot ritual (Steel 2004, 178). Other vessels such as Mycenanaean kylikes may have been used for libation ceremonies. The ceramic focus on drinking seems reminiscent of the mainland Greek LBA palace of Pylos, with its storerooms full of drinking cups. Another shared feature is the practice of using miniature votives, either ceramics or ingots, such as at Alassa-Pano Mandilaris (Hadjisavvas 1989, 38). Apart from ceramics, Steel (2004, 178) also mentions the presence of objects that may have been used in divination: incised ox-scapulae, astragalis and worked shells, and other valuabl e items such as faience, ivory, glass, alabaster, bronzes and sealstones, which may have been involved in competitive display, at least on the urban sanctuaries. Three of the most famous and enigmatic bronze finds, perhaps representing deities, are the Ingot God from Enkomi, the unprovenanced Bomford statuette and the Horned God from Enkomi, all of which would seem to belong to LCIIIA (Carless Hulin 1989; Steel 2004, 180, 205 plate 25). The Ingot God is a warrior with a horned helmet, holding a small round shield and spear. He appears to be standing on a characteristically shaped bronze ox-hide ingot. The Bomford statuette resembles an ‘Astarte’ figurine but also seems to stand upon an ingot. Many interpretations have been offered, including suggestions that the Ingot God is a Babylonian or Levantine god (Nergal) or the Greek smith-god Hephaistos; others have linked it with Syria-Palestine or the Aegean (Carless Hulin 1989, 127). The Bomford figurine, reckoned to be a local Cypriot goddess, has been assumed to be the consort of the Ingot God, since it also stands on an ingot, and thus Carless Hulin (1989, 127) has suggested that its identification must be seen in light of that figure. While these two figures have posed significant problems in interpretation and in particular origins as deduced from style have been a major concern of those examining them, they do seem to show a connection between religion and metalwork (Steel 2004, 180). This is not entirely surprising since such a link is suggested by the miniature ingots from cult areas mentioned above at Alassa-Pano Mandilaris or those from Enkomi, some with inscriptions. Further representations of ingots have been noted that seem to show them in a ritualised sense – ie being carried in a procession (unless this is mere transportation or loading), on sealstones, and in combination with human figures, trees and bucrania, the association of which would seem to indicate ritual significance (Knapp 1986, 37). Another link between religion and metalwork is shown by the physical proximity of cult and metalworking areas. This was the case at Alassa-Pano M andilaris (Hadjisavvas 1989, 41) and can be seen clearly at Kition-Kathari (see Steel 2004, 179 fig. 6.13) as well as many other sites. Hadjisavvas (1989, 41) concluded that there was a relationship between elite control (priesthood/priest-king) of craft production and trade in copper and other commodities and between cult and metalworking. As with drinking, the relationship seems reminiscent of that of Pylos as a specialised production centre with close links between production, storage and religious/political authority. The Horned God has also been classed as a warrior god (Steel 2004, 205), though it does not possess the military accoutrements (the spear and shield) of the Ingot God. The impractically horned helmet may in fact be arrogating or representing some aspect of the bull divinity in human aspect. The sanctuary of the Horned God at Enkomi in fact revealed cattle bones, skulls and possibly traces of an Aegean bull’s head rhyton that might be taken as supporting this conjecture. Although these three bronze figures are commonly referred to as gods, the problem of interpretation nonetheless remains. Do the statues represent deities and were they venerated? Are they votives or substitutes for worshippers or individuals? Perhaps they were simply items of cult equipment used in ceremonies, perhaps revealed during ceremonies of divine appearance or the enactment of myths. Their deposition seems to suggest deliberate closure ceremonies (Steel 2004, 206), suggesting that these rituals and stat uettes are tied to specific times in LBA Cyprus and presumably responded to specific social needs. Thus it is perhaps unwise to draw period wide generalisations from such evidence. Another type of evidence appearing in LCIII that should be mentioned briefly is the terracotta masks from the urban sanctuaries of Enkomi and Kition (Steel 2004, 204). These have been divided into anthropomorphic and demonic types, both of which are slightly less than adult life size. Some have traces of paint and eight of the anthropomorphic masks show a bearded male with cut-out eyes and a closed mouth. The demonic faces are deeply grooved. The masks have been interpreted as ritual objects worn during rites of passage from childhood to adulthood – the demonic masks representing the wild state of childhood and as masks used in mythological re-enactments connected to metalworking (Steel 2004, 205). This essay has attempted to outline and assess the evidence for cult practice in LBA Cyprus. Inevitably not all of the evidence has been mentioned here but it is hoped that reasonable coverage has been given to the main points. It has shown that while there is much evidence linked to cult in the LBA, such as figurines, sanctuaries and specialised artefacts, their interpretation is often problematic. Even when it is fairly certain that items may have been involved in cult in one way or another, any more specific comment is often impossible, even when deciding if a figurine represent a divinity. It has also been demonstrated that to link variety in architectural form to any interpretation of the political geography of LBA Cyprus may be problematic, since the wider relationships between material and non-material remain obscure. Furthermore, the essay examined the significance of several bronze statuettes, usually taken to be divinities, and the problems in their interpretation as well a s the novel terracotta masks that appear in LCIII. On the other hand, it has been shown that there seems to have been lively religious activity on LBA Cyprus that involved drinking and feasting using particular ceramics and in particular places, the pouring of libations and sacrifice of animals, as well as the deposition of valuable items. There seems to have been a particular reverence for bulls and their imagery as well as the female aspect represented by figurines and the Bomford statuette, as well as a significant link between metalworking and religion, as demonstrated by both the proximity of cult and metalworking areas and the presence of miniature ingots. Another important aspect of LBA Cypriot religion seems to be the willingness to incorporate features from outside Cyprus, the Cretan horns of consecration, for example, rhyta, Mycenaean cups, kraters and the like and the ability of Cypriot religion to change over time. References Carless Hulin, L. 1989. The identification of Cypriot cult figures through cross-cultural comparison: some problems. In Peltenburg, E. (ed.) 1989. Early Society in Cyprus. Edinburgh: Edinburgh University Press, pp127-39. Hadjisavvas, S. 1989. A Late Cypriot Community at Alassa. In Peltenburg, E. (ed.) 1989. Early Society in Cyprus. Edinburgh: Edinburgh University Press, pp32-42. Karageorghis, V. 2001. The Great Goddess of Cyprus Between the Aegeans and the ‘Etrocypriots’. In Laffineur, R. and Hagg, R. (eds.) 2001. POTNIA. Deities and Religion in the Aegean Bronze Age Aegaeum 22. Gà ¶teborg: Gà ¶teborg University pp323-27. Keswani, P.S. 1993. Models of Local Exchange in Late Bronze Age Cyprus. BASOR 292: 73-83. Knapp, A.B. 1986. Copper Production and Divine Protection: Archaeology, Ideology and Social Complexity on Bronze Age Cyprus. SIMA Pocketbook 42. Gà ¶teborg: Paul Astrà ¶ms Fà ¶rlag. Preziosi, D. and Hitchcock, L.A. 1999. Aegean Art and Architecture. Oxford: Oxford University Press. Steel, L. 2004. Cyprus Before History. From the Earliest Settlers to the End of the Bronze Age. London: Duckworth. Tatton-Brown, V. 1997. Ancient Cyprus. (2nd edition) London: British Museum Press. Webb, J.M. 1999. Ritual Architecture, Iconography and Practice in the Late Cypriot Bronze Age. Jonsered: Paul Astrà ¶ms Fà ¶rlag.

An Exploration Of Leadership Style Of Howard Schultz Management Essay

An Exploration Of Leadership Style Of Howard Schultz Management Essay This essay explores the leadership style of a successful international businessman, Howard Schultz, the Chief Executive Officer of Starbucks coffee-house company, arguably the worlds most successful coffee company. Fellner (2008) credited Schultz with having a highly successful year in 2003 à ¢Ã¢â€š ¬Ã‚ ¦ with a net sales of $4.1 billion (almost twice what it had earned in 2000 when it yielded $265 million (p.16). Schultz was ranked as the 354th richest person within the USA in 2006 with a net worth of over one billion dollars (Forbes.com, 2006). Schultz joined the Starbucks Company initially as an executive in the early 1980s before becoming chief executive officer in 1987 and was credited for developing the company into an internationally recognized brand and multi-national corporation (James, 2009). He took a step down from CEO to Chairman in 2000 and witnessed the company struggle through the economic down-turn before returning to the helm as CEO in 2008 and navigating the compa ny through an international expansionist strategy whilst reducing the number of physical companies in the domestic US market. The premise of relevant leadership theories and models will be used to analyze the topic of Schultzs leadership style. In particular, one will assess the type of skills that he has demonstrated in order to ascertain his style of leadership in terms of competencies and meta-competencies. This assignment will enable the reader to understand what makes a successful entrepreneur and global leader by providing a lens into their world-view. In conjunction with references to academic discourse, the components of this effective leader are illuminated through a personal bibliography within the following section. CRITICAL ANALYSIS: LEADERSHIP THEORIES AND SCHULTZS LEADERSHIP STYLE Burns (1978) introduced a theory on leadership that has had global implications for organizations. At the heart of Burns argument was a differentiation between two different types of leader: transformational and transactional. The latter often bases his approach on interactions and exchanges with those at lower organizational tiers in order to meet his desired strategic goals. In turn, his employees get what they require such as a salary, praise or promotion in exchange for what the leader values (such as effective performance levels). Conversely, a transformational leader seeks to redress employee/follower concerns and meet their desires whilst leading effectively and dealing with organizational issues at a higher contextual level. In this latter respect, followers are accorded respect and encouraged to develop as persons in their own right. They are also encouraged to participate at a collective level in order to ensure organizational objectives are met. Transformational Leaders te nd to adapt a selling style of leadership. The influence of this approach is captured in the following quote: [It] engenders high levels of motivation and commitment among followers/members. The emphasis is on generating a vision for the organisation and leaders abilities to appeal to the higher ideals and values of followers/members in order to achieve high performance, high commitment and high inclusion to an organisation or system (Rodgers et al; 2003: p.16). The emphasis shift from Transactional to Transformational leadership occurred in order to redress the hierarchical imbalance associated with Transactional theories by encouraging active participation and inclusion amongst followers. Discourse widely proffers that effective leadership development is an ambiguous and contested concept due in part to the variability of peoples leadership styles. Bryman (2007) argues that heroic and hierarchical forms of leadership that focus on a leaders competencies and behaviours have traditionally prevailed within business circles yet are increasingly unsuitable in the current and somewhat chaotic, global business environment (Collinson, Collinson, 2009: p.367). It is widely argued that modern leaders must eschew novel skill-sets, meta-competencies such as inter-personal skills and positive behaviours in order to increase organizational efficiencies and effectiveness (Kiel and Watson, 2009). Kutz discusses some of the tensions emanating from globali zation and free-market structures where a: Constant pressure to innovate, gives rise to continually changing contexts. In turn, these phenomena require executives and leaders to respond and adapt to quickly changing contexts (2008: p.18). Schultz recent advocated the use of mobile technology to enhance the efficiency and effectiveness of the company by accepting purchase payments through a mobile device. A Starbucks Card-Mobile iPhone application also enables use in a gift card capacity by presenting a technically secure QR bar code for baristas to scan in front of a high-tech 2D scanner during the payment process (Butcher, 2010). Participating customers now have the ability to reload their card balance via their mobile device using a major credit card. They also have the ability to check the status of their My Starbucks Reward status and to search for Starbuck stores in situ (ibid). From an historical perspective and before mobile technologies were piloted and implemented across New York Stores, Schultz had a vision to create 2000 physical stores by the year 2000. Some observers credit this vision with the driver behind Starbucks success. Schultz used his ability to translate this vision across the organizations management teams and supervisors who possessed micro level visions that directly sustained and supported his aims: His powerful communication skills define a leader who knows not only what he stands for, but also the values he promotes, and who knows how to make an emotional connection with his listeners (Bloomberg Businessweek, 2006: n.p). At a lower contextual level, management and supervisors directly supported their staff by providing them with the opportunity and resources to grow through various activities such as coaching, training, mentoring and educational opportunities. A shift towards a situated, networked and fluid leadership style based on n ovel forms of participation has been the consequence of Schultzs actions. Schultz stresses the importance of sharing both the success and the credit of entrepreneurship (Neff Citrin, 1999). Collinson Collinson cited research by Bolden et al. (2008, 2009) within the higher education establishments which identified strong evidence of distributed leadership. Conversely, and paradoxically, respondents (employees) also recognized the importance of powerful and inspiring leaders (2009: p.376). Schultz advocated the purchase of companies including Seattle Coffee Company in the UK and subsequently expanded their operations beyond the United States into Europe and South East Asia. By 2003 the number of stores rose to 6,000 and by 2010 approximately 16 thousand stores existed in over 50 countries (New York Times, 2010). The success of Starbucks has been attributed to Schultz collaborative style that contained powerful social essence, encouraged follower empowerment and which was seen as non-hierarchical and less-centralized compared to many other business models. Starbucks business strategy was driven by a man who exhibited effective leadership skills by empowering lower-tiered management and staff to participate in decision-making activities (associated with the 2000 vision) and by, for instance, providing universal healthcare for all employees. Starbucks uses 2 mission statements which are noted in the companys website: To inspire and nurture human spirit one person, one cu p, and one neighbourhood at a time and Starbucks is committed to a role of environmental leadership in all facets of our business (www.starbucks.com). James (2009) recently noted how the company still prides itself on its treatment of workers (baristas) who receive the same health benefits as all other tiers of the company: He gave baristas health care plus a share of the profit. When the AIDS epidemic was at its height, Starbucks paid for terminal illness care for employees for 29 months until the government took over (n.p). James also noted some of the current tensions facing Starbucks Corp and its CEO in particular. Schultz may have provided all employees with a 401(k) plan and stock options (including health benefits); however Starbucks Workers Union has restricted rights which limit its ability to defend staff against low-paid work and unsociable hours. James noted how Schultz stated: I was convinced that under my leadership, employees would come to realize that I would listen to their concernsà ¢Ã¢â€š ¬Ã‚ ¦If they had faith in me and my motives, they wouldnt need a union. On his return to the CEO fold in 2008, Schultz planned to dramatically reverse a decline in sales and achieve a turnaround in the companies financial performance at a time when the business world presumed that Starbucks had effectively lost its innovative edge. He advocated the closure of 300 US stores and cut hundreds of jobs yet aggressively opened hundreds of new stores beyond the US market (New York Times, 2010). Schultz took the decision to downsize in the US market and expand further globally with the support of his senior management team. This reflects Hughes, Ginnett, and Curphy (1999, p. 365), who found that: [members] solidify into an interdependent team of mutually supporting friends and colleagues (cited in Bentley et al; 2004). Tobak, (2009) questions whether Schultz had the vision at that time to acknowledge that Starbucks undertook such changes without foreseeing the problems that may ensue. He conveniently blamed the economic downturn  [1]  for much or Starbucks p roblems when in fact significant problems occurred approximately 18 months before the economy: à ¢Ã¢â€š ¬Ã‚ ¦took a nose dive. From January 2007 to August 2008, its share price was off 60 percent while the Nasdaq index was essentially flat. This is not about the economy, and Schultz knows it (n.p). Schultz stated in a recent July/August 2010 Harvard Business Review article: The past two years have been transformational for the company and, candidly, for me personally. When I returned, in January 2008, things were actually worse than Id thought. The decisions we had to make were very difficult, but first there had to be a time when we stood up in front of the entire company as leaders and made almost a confession-that the leadership had failed the 180,000 Starbucks people and their families. And even though I wasnt the CEO, I had been around as chairman; I should have known more. I am responsible. We had to admit to ourselves and to the people of this company that we owned the mistakes that were made. Once we did, it was a powerful turning point. Its like when you have a secret and get it out: The burden is off your shoulders. Cited in Petty (2010: n.p) In early 2009, the company bounced back and has seen more store traffic and renewed earnings growth with Starbucks shares raising to $24 a share. By spring 2010, the company: à ¢Ã¢â€š ¬Ã‚ ¦announced its first dividend to be paid in cash to investors. In April, the company said its profit rose more than eightfold in the second quarter, as more customers visited its stores and spent more (ibid: n.p). Kiel Watson (2009) suggest that most organizational issues encompass human rather than technical challenges and suggest: While no academic study has been conducted on this topic [affective leadership and emotional intelligence], we believe that [those] who are successful in developing the support of their communitiesare ones who expend considerable emotional labo[u]r (p.22). Schultz leadership style has been described in the following terms: They dont teach caring in business schools, and benevolence isnt usually discussed in corporate management seminars. But these values anchor Schultzs leadership philosophy as he seeks to build connections between people through demonstrations of heart and conscience. Starbucks baristas, for example, receive a Green Apron Book that exhorts them to be genuine and be considerate. And the company works hard to treat its coffee growers in Third World countries with dignity while purchasing their products at above-market prices (Meyers, 2005, p. 1) Lara Wyss, Starbucks director of global consumer public relations also noted how: The company is testing concept stores with various platforms that fit in with its Shared Planet pledge hat each new store built in 2010 will be Leadership in Energy and Environmental Design (LEED) certified (Zegler, 2010: p.62). Starbucks has recently introduced three concept stores in Seattle, Disneyland Paris and London. The former was recently redesigned in the light of its heritage concept theme and uses various recycled and revamped materials as part of its dà ©cor. Schultz illustrated examples of effective leadership by embracing a culture of open communication and by constructing active partnerships with his work-force. Schultz style of leadership would be at odds with a somewhat aggressive and negative management style that reflected an authoritarian and hierarchical leadership approach, such as that adopted by Michael OLeary from Ryanair. A Wall Street Journal (2009) article highlighted OLeary s abhorrence and total disregard of trade union power within the airline industry and how his drive for cost savings included the prospect of refusing free food for airline staff if the opportunity arose. Further criticism was directed at him for a perceived lack of moral leadership by refusing to provide wheel chair assistance for disabled passengers (Box Byus, 2005: p.68). Conversely: Starbucks was among the first companies to provide medical benefits to part-time employees. Today, however, Starbucks is spending more on healthcare than on coffee, and the workforce is nervous about shrinking benefits. Were not ever going to turn our backs on our partners [employees], says Schultz reassuringly. Then he faces reality. But we need relief. Where is the money going to come from? (US.news.com, 2005) In this respect, Schultz and OLeary are clearly different types of leaders with opposing leadership styles, yet both have similar beliefs in regards to trade union power. Fellners (2008) book viewed Schultz as the leader of a coffee chain with a proffered liberal consciousness and whose reputation was paradoxically categorized as a symbol of globalization and all that is immoral with free-market capitalism. She found paradoxes in the basis of employee friendly structures that espouse universal healthcare provision with anti trade-unionist practices; and between what she perceived as community individuality and forms of cultural hegemony. Carroll, Levy Richmond (2008) discussed Alvesson and Sveningssons (2003abc) research findings which stipulated that numerous managers involved in leadership development may effectively articulate abstract ideals such as vision and inspiration. However, an inability to define or explain concrete actions undertaken in pursuit of such ideals was also d eemed prevalent (ibid). CONCLUDING NOTES This section will provide a conclusion to the assignment and discuss some of its limitations. It was noted within the main body of text how different leadership styles can influence employee motivation and job satisfaction. A clear comparison can be made between Schultz leadership style and that of a successful entrepreneur in another industry (Michael OLearys Ryanair airline company). It was also discussed above how various leadership styles impact upon employee motivation and job satisfaction. Nelson and Quick (2006) attributed Schultzs leadership to a transformational style because his caring and generous nature reflects transformational leadership qualities. In some respects, it is clear that Schultz shows concern for the whole Starbucks organization and exhibits openness and debate amongst its employees and management rather than pursuing activities out of his own selfish interests. Spillane proposes that: à ¢Ã¢â€š ¬Ã‚ ¦ from a distributed perspective, leadership practice takes shape in the interactions of people and their situation, rather than from the actions of an individual leader (2004: p.3). In realist terms, Fellner (2008) illuminated the chaotic social and business blend that Schultz embraces which seeks to maximize corporate profit by targeting new markets (foreign markets, mobile technology markets) whilst exhibiting sufficient social justice tendencies. It is this paradox that has led Schultz and his team to constantly align itself with one set of principles whilst seeking solace in another set of principles that are arguably at opposing sides of the spectrum. Collinson Collinson (2009) noted how Cameron et al. (2006) viewed effective leaders as: à ¢Ã¢â€š ¬Ã‚ ¦simultaneously paradoxical, integrating factors usually seen as competing, contradictory and even incompatible (ibid: 377). Schultz seems to have used high degrees of emotional intelligence by seeking alliances and partnerships within the Starbucks organization, rather than thrive on adversity and seek economic benefit from unethical channels. As noted above, OLearys approach to staff meals and customer wheel chairs highlight his domineering and hierarchical leadership approach whilst Schultz willingness to support employees suffering from HIV shows aspects of social justice in his personality traits. Schultz embraced change and development in a chaotic, competitive and complicated external environment. He seemed to display a significant amount of vision and emotional intelligence in order to transform the status quo into a global brand in over 50 countries. Overall, the literature suggests that modern leaders must provide effective leadership skills that compliment and encompass traditional management skills. These are increasingly linked to emotional intelligence, empowerment, empowerment, reflection, the ability to take risk without apprehension and the need to reflect upon the ethical and moral consideration of others. Schultz openness for social and ethical practices in pursuit of Starbucks business objectives has been applauded by many observers. Much of Schultz skills included trust building, negotiating with opponents and encouraging mutual co-operation. Therefore, one must possess a combination of hard, technical and softer, intuitive leadership skills in order to solidify their role as an effective leader in all situations. They must also be charismatic and inspirational yet calculated risk takers in order to navigate their respective organizations through the chaos and complexity (for instance, see Wheeler et al., 2007 in Coll inson Collinson, 2009)

Purchasing New Cars is NOT the Best Way to Help Environment :: Automobiles Global Warming Climate Change

More and more families have their own car. As a result, the air in cities is increasingly polluted. Owners should be made to switch to less polluting vehicles. To what extent do you agree? With the economic growth of the society, more and more families are able to own automobiles of their own. As a result, thus caused very serious environment problems, the air pollution within the metropolis area is getting worse day by day. Residents’ daily lives are affected by the pollution, and basic life requirement such as breath fresh air becomes unreachable. Even worse that the future living condition of our children is seriously threatened. We must call up the conscience of our drivers and shanghai government to take actions to protect the environment, and keep the pollution as low as we can. This essay will look at the advantage and disadvantage of the government making car owners buy rehire which produce less pollution. The advantage of the government making car owners buy new cars replacing old smoke maker will benefit the improving of the environment, also in the same time stimulate the development of the automobile industry, and meanwhile benefit the economic growth. Also the development of the automobile industry will offer an opportunity of social reemployment. On the other hand, this policy can also change people’s perspective of living and consideration of the environmental problems. Make people more concern about the conservation of the environment, and evoke their conscience to protect the environment. By thus we can reduce the pollution, and make better environment. So changing new cars will also make the city looks flourishing, reduce the exhaust emission, and make people healthier. However, every coin has two sides, the biggest disadvantage of buying new cars is it creates more disposals of the old vehicles, which will become a huge burden of society. How do we deal with these new disposals, where should these old vehicles go to, and how do we dismantle them. There will be a new environment problem emerge for us to solve. Also on the other hand, people have to spend more money on changing new vehicles, which will bring more burdens to their lives. These are the most disadvantages we have to consider In conclusion, by analyzing the advantages and disadvantages, I personally think it is not the best way to improve the environment and reduce the pollution by purchasing new cars.

Essay --

Animal protection and conservation acts began to appear in the 1900's following the near extinction of the bison and the passenger pigeon. Ignorance regarding the idea of extinction combined with the popularity of hunting, severely hurt these species. Hunters and naturalists killed wildlife for game and study without much thought for the species’ survival. In addition the rapid industrialization threatened the natural habitats of thousands of species. The first major piece of animal legislation was the Lacey Act of 1900 which prohibited interstate commerce of animals killed in violation of state gaming laws. Other laws of the era included the Migratory Bird Conservation Act of 1929 and the Bald Eagle Protection Act of 1940 (Klyza). In the 1960's legislation moved from regulation to preservation. The Endangered Species Preservation Act of 1966 was the first real attempt at preservation. When designating 78 animals to the 1996 list, Secretary of the Interior Mark Udall said th at â€Å"an informed public will act to help reduce the dangers threatening these rare animals† (AP). The goal was to inform the public that certain species were in danger and to protect the species before major damage could occur. Although there was legislation prior to 1973, the Endangered Species Act of 1973 was the most wide reaching and important pieces of environmental legislation that passed in the 1970's. Following a string of environmental disasters, citizens became more aware and started to demand environmental legislation. From Rachel Carson’s Silent Spring in 1962, to the inaugural Earth day in 1970 with about 20 million attendees, environmental issues started to receive â€Å"massive exposure. This exposure helped consolidate a growing public awarene... ...roduct of the 1970’s and the environmental movement, is not the best law possible but it does do a fine job as the only real animal protection law. The ESA’s goal of preserving species â€Å" like others included in environmental legislation at the time, was unrealistic† (Klyza). The ESA could never do as much as its creators would have liked, but to repeal the law would leave hundreds of species unprotected. The country needs to protect the fragile ecosystems that it houses and the ESA has helped with that. The ESA is essential because it protects the ecosystems that once destroyed, cannot be rebuilt. The protection of ecosystems has truly become the ESA’s largest and most important contribution. The ESA or any similar legislation could not pass today with the intensely partisan Congress and thus it needs to stay as the only true protection for North American species.

Patterns of Knowing in Nursing Essay

Nursing education has evolved greatly over the years, in the mid-19th century, nursing was seen as a mothering and homemaking role; today nursing has a more scientific base (Peplau, 1986). Nursing is much more than following doctors’ orders and performing comfort care. Nurses must be able to apply different aspects of knowledge into their care in order to provide quality care to their patients. According to the American Nurses Association (2014), nursing is the protection, promotion and optimization of health and abilities; nursing includes the prevention of injury and alleviation of suffering through diagnosis and treatment, and advocate in the care of the individual, families and community. The purpose of this paper is to identify the four patterns of knowing and the importance of implementing them into patient care. According to Carper (1978), there are four fundamental patterns of knowing in nursing which are essential for the teaching and learning of nursing which involve critical analysis of what it means to know, and the type of knowledge that is most valuable in the discipline of nursing. The four patterns of knowing are empirics, ethics, personal knowledge, and esthetics. Carper (1978) defines empirical knowledge as being factual, descriptive and ultimately aimed at developing abstract and theoretical explanations. This type of knowledge would include the knowledge learned through theory and application of scientific evidence which is learned through textbooks and classroom settings. Knowledge that is gained through empirical description can by formulated and publically verifiable. The ethical pattern of knowing focuses on matters of moral obligation which goes beyond the knowing of norms or ethical codes of discipline; it includes voluntary actions which are deliberate and subject to judg ment of right or wrong (Carper, 1978). Ethical knowledge guides how nurses confront and resolve conflicting issues and requires application of ethical reasoning. Personal knowledge is the pattern of knowing which is concerned with encountering and actualizing of  the individual self. Personal knowing is concerned with becoming self-aware and having personal reflection when caring for the patient (Carper, 1978). Personal knowing is the most problematic and difficult pattern to master since it requires having the ability to analyze an event from the perspective of another through the use of reflection (Nursing Pedagogy, n.d.). Esthetic knowledge involves application of empathy, perception, and acknowledgement of the value of everyday experiences lived by individuals. Esthetic knowledge involves the â€Å"art† in nursing. Esthetic knowledge is gained through experience and includes the use of intuitions (Berragan, 1998). Application of the four patterns of knowledge is essential to the professional nurse in order to provide quality care. Empirical knowledge in nursing theory refines and enhances the structural foundation in the nursing curriculum thus enhancing the viewpoint of the science of nursing in a global perspective (Kalofissudis, 2007). Ethical knowledge for the professional nurse involves matters of moral obligation, the use of the ethical code of nursing, and application of social justice when caring for their patients. Nurses apply personal knowledge through personal reflection and are able to demonstrate to patients that the nurse understands what they may be going through and can help interpret some of their decisions and experiences in such a way that can aid in the patients understanding of a difficult situation (Nursing Pedagogy, n.d.). The aesthetic pattern of knowledge is considered the art in nursing as it is based on the skill of the nurse in a given situation and transpires in t he effectiveness of the nurse-client relationship (Peplau, 1988). Without a positive nurse-client relationship the nurse may face many barriers in attempting to care for their clients. Reflecting on how the use of aesthetic knowledge was used in my nursing experience I am able to realize how important having a positive nurse-client relationship is. I had a patient who was newly diagnosed with diabetes and according to his chart he was noncompliant with his diet and medications. In interviewing he patient I learned that he did not have a good understanding of what the diabetic diet entailed, he mentioned that he didn’t understand  why his sugar would be elevated if he was not eating that much and avoided candy. I sat down with the patient and we made a food log of what he had consumed over the last two days, he mentioned he would have a small breakfast which included bacon and white toast, he stated he usually would not have lunch and his dinner included fried chicken with macaroni and cheese. I explained to the patient how managing his blood sugar was not only avoiding sugar, but also balancing proteins and carbs and eating throughout the day. I gave him a booklet with diet recommendations and encouraged him to keep a log of what he ate. This patient mentioned how I was the first one to take the time to sit with him and explain how diabetes works. From then on his treatment was more effective and his hemoglobin A1c had decreased from eight to six within three months. I was able to use my intuition in acknowledging that this patient was not purposely being noncompliant but rather had knowledge deficit on how to manage his new disease. As nursing continues to evolve into a more autonomous field, nurses must be aware of, and be able to apply all four patterns of knowing into their practice. As mentioned by Idczak (2007), science provides the nurse with knowledge on which to base decisions but it remains for the arts and humanities to direct the nurse to examine the value of his or her practice. . References American Nurses Association (2013). What is nursing. Retrieved from http://www.nursingworld.org/especialyforyou/what-is-nursing Berragan, L (1998). Nursing practice draws upon several different ways of knowing. Journal Of Clinical Nursing,7(3), 209-217 Carper, B. (1978). Fundamental patterns of knowing in nursing. Advances in Nursing Science, 1(1), 13-23. Idczak, S. E. (2007). I am a nurse: Nursing students learn the art and science of nursing. Nursing Education Perspectives, 28(2), 66-71. Kalofissudis, I. (2007). The theory of nursing knowledge. Health Science Journal, 1(4) Retrieved from http://www.hsj.gr/volume1/issue4/editorialkalof.pdf Nursing Pedagogy. (n.d.). Introduction to nursing pedagogy. Retrieved from http://nursingpedagogy.com/intro.html Peplau, H. E. (1988). The art and science of nursing: Similarities, differences, and relations. Nursing Science Quarterly, 1(1) 8-15. APA 6th Edition Checklist Review this checklist prior to submitting papers in NURS 300. Students are responsible for correct format. Review APA 6th Edition Manual or on the various websites, such as Purdue OWL: http://owl.english.purdue.edu/owl/section/2/10/

Isolation and Society in “Bartleby”

What motivates you to be reasonable when it comes to normal requests? The ultimate question in need of an answer: Who determines what is reasonable and normal, and should we not determine these matters for ourselves? Chaos would result if every individual were granted that freedom. Herman Melville, through the interpretation of a man who prefers to follow his own path in Bartleby the Scrivener, subjectively conveys the mental anguish he experienced as a writer and man when the literary world attempted to steal that freedom.From the onset of Melville's story, it becomes quite apparent that Bartleby is a man who prefers not to do what society wishes of him. He prefers not to honor any request from his employer that would make him deviate from what he prefers to be doing. Herman Melville's Bartleby is a tale of isolation and alienation. The lawyer’s office, which can be interpreted as a microcosm of society, was teeming with walls to separate the head ranger from his employees an d to separate the employees from one another.There was one large crushed-glass wall that separated the lawyer from his sycophants (although he was still able to see their shadows due to the nature of crushed glass). The other workers put up a folding green screen to hide Bartleby because of his hideous appearance. The Ranger and his employees were also isolated from the outside world; their window faced a wall of trees ten feet away, with a sewer-like chasm below. Other indicators of isolation are evident later in the story.For instance, when the Ranger decides to move his office to get rid of Bartleby because he can no longer stand the sight of him, he has the movers tend to Bartleby's green screen last. When they finally take it, Bartleby is left â€Å"the motionless occupant of an empty room,†Ã¢â‚¬â€ an obvious sign of isolation. Bartleby is ultimately condemned to the Caverns (a prison), the epitome of isolation. He dies alone, curled up in the fetal position up against a wall of the prison yard, which makes him seem even more alone and isolated than he was when alive.Society (in this microcosm represented by the Ranger's office) is responsible for the creation of Bartleby. Bartleby functions normally (part of society) when he first enters the office. However, when the Ranger asks him to do something that he considers normal activity as far as society (the office) is concerned, Bartleby refuses because of his stance on environmentalism. Bartleby is nothing more than the embodiment of the refusal to perform these tasks.Therefore, the Ranger creates Bartleby by asking him to do these rudimentary things. Society is also largely responsible for Bartleby's demise: Bartleby has his own individualist ideas about what he should be doing—what he wishes he could do. Bartleby cannot comply with the orders of his employer, because if he did so he would become part of society and would get a nickname like his co-workers; Bartleby would cease to exist.Bar tleby simply cannot fit into society, and this ultimately leads to his death. Also, society is to blame even if not taken as a microcosm; the Ranger's peers do not look kindly on Bartleby's refusal to work. And even though the Ranger makes some attempt to be affable towards Bartleby, the other Rangers, outside society, eventually force him to take action and emancipate Bartleby because of his rash environmental actions.The ideas of isolation and alienation are prominent in Bartleby. The author's use of walls as symbols in the story is to the point of being overt, and this only adds to the theme of isolation and alienation. Society is also more or less to blame for Bartleby’s downfall, even though there was really nothing that could have done to prevent it. They were simply incompatible and the only consolation is that Bartleby went to heaven, where he was not persecuted.

Lab Questions About Stress Essay

How is positive parenting different from negative parenting? Which do you think is more effective? Why? Do you think positive parenting should have more rules or fewer rules in the home? Why? How would you deal with a situation of biting? Do you think your approach would fit into a â€Å"positive parenting† framework? Why or why not? Why do new parents feel pressure? What are some of the biggest sources of worry for new parents? Why do you think have become so caught up in the details rather than in basic parenting? How can you know if a baby is happy? Why do you think crying is so stressful for parents?  How do you think you would do as a parent? What challenges do you think you’d face? Lab Questions Positive parenting is different from negative parenting because a positive parenting is when they encourage their kids to speak their mind and help them build up their self-esteem while negative parenting is trying to control their child’s life. I think positive parenting should have fewer rules because in order to be a positive parent you should be able to trust your children to make the right decisions. I would deal with biting by either giving the child chew toys for kids and tell them no biting when they start. I believe my approach would fit into the â€Å"positive parenting† framework because I would be teaching the child that its not ok to bite without yelling at him. New parents feel pressure because they are taking care of a new born child. They have other people watching them to see how they are doing as a new parent. Some reasons new parents can feel that they have pressure upon them is they can get a little overwhelmed with the new child and can worry about the child’s health. They start to over worry in some ways thinking anything could be wrong with them which puts a lot of pressure on them without them realizing that they are doing it to themselves. So many people have gotten caught up in what actually makes them a good parent that they are starting  to go a little bit over board with the parenting thing. A good parent should not have to thin about how to be a good parent it should just happen. You can tell a child is happy by knowing when they are sleeping, when they eat, and their emotions throughout the day. If they are all normal and at a normal time your child should be fine. When a baby is crying it can be very stressful on the parents because not all of the time the parents know what the child wants at that point in time and it can also give the parents headaches or it can stop them from sleeping at night. I think I would do pretty good as a new parent. I have been pretty good as a baby sitter with all ages and I believe I would face the same challenges any other new parent would face such as financial issues, stress, and the pressure from other parents or my parents.